Apple releases new Business Essentials beta with ‘device management, 24/7 support, and cloud storage’

The news: On Wednesday morning Apple debuted a new suite of tools geared toward small business owners with up to 500 employees.

  • Apple Business Essentials aims to simplify businesses IT needs by offering easy-to-use tools necessary to setup and manage devices, while offering storage, 24/7 support, and security alongside on-site repairs when necessary
  • The service is available for free in beta right now and will officially launch in Spring 2022…and it starts at $2.99/user/month

Our take: I think it’s brilliant to let business owners go hands-on with this for free ahead of launch, and I really wish Apple took this beta approach for other products too. It’s always fascinating to get a look inside what the company has been working on, and these business essentials tools look to be a really solid option for small business owners who need to manage up to 500 employees and their devices.