The rumor: Apple is planning for their biggest season of product releases ever, according to Mark Gurman (87% accurate).
- “I’m told that Apple is readying the widest array of new hardware products in its history this fall…(that) list includes four new iPhones, a low-end MacBook Pro, an updated iMac, the new Mac Pro, a revamped MacBook Air, an AirPods Pro upgrade, three Apple Watches, a low-end iPad and iPad Pros” Gurman says
- Previously, Apple held 3 product launch events in Fall 2020 and 2 at the end of 2021
Our take: That is a lot of hardware to ship between September and November. I’m sure it would give Apple a killer holiday quarter, but I’m positive we will see some products before then. It just sounds like the major releases are some months away… Good thing we have the upcoming Spring event and WWDC 2021 to hold us over until then.